Facebook: Revolution Without A Revolution

“By re-imagining users as the nodal points on a vast, non-hierarchical, decentered network, the very structuration of the system has become celebrated as a return to democracy. Yet following our argument above, we wish to suggest that Facebook is a form of “revolution without a revolution” [5] which is precisely why it has proved so influential to recent political uprisings that follow the same model, replacing one ideology with another that bears structural similarities to liberal democracy. Facebook might now be said to be both the medium and technology of that ideology, where the medium is not representative but now constitutive of the ideology itself. “

From “The Desire Network” by Maria-Daniella Dick and Robbie McLaughlan

 

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